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Co-authors
- Klaus M. MillerAssistant Professor of Quantitative Marketing, HEC ParisVerified email at hec.fr
- Harley KrohmerChairman Institute of Marketing, University of Bern, SwitzerlandVerified email at imu.unibe.ch
- Z. john zhangthe Wharton schoolVerified email at wharton.upenn.edu
- Emanuel de BellisInstitute of Behavioral Science and Technology, University of St.GallenVerified email at unisg.ch
- Melanie CleggAssistant Professor, WU Vienna (Vienna University of Economics and Business)Verified email at wu.ac.at
- Scott ShriverAssociate Professor, University of ColoradoVerified email at colorado.edu
- Peter SeeleUniversity of Lugano, USI Lugano, Switzerland.Verified email at usi.ch
- Bernd H. SchmittProfessor, Columbia Business SchoolVerified email at columbia.edu
- Darren DahlProfessor of Marketing, University of British ColumbiaVerified email at sauder.ubc.ca
- Mario D. SchultzAssistant Professor, International ManagementVerified email at fus.edu
- Cait LambertonUniversity of PennsylvaniaVerified email at wharton.upenn.edu
- Leif BrandesProfessor of Business Administration, University of LucerneVerified email at unilu.ch
- Claus DierksmeierProfessor, University of Tuebingen, GermanyVerified email at uni-tuebingen.de
- Dave ReibsteinWhartonVerified email at wharton.upenn.edu
- Leslie K. JohnAssociate Professor of Business Administration, Harvard Business SchoolVerified email at hbs.edu
- Roland RueppellSimon-Kucher & PartnersVerified email at simon-kucher.com
- Stefano PuntoniThe Wharton School, University of PennsylvaniaVerified email at wharton.upenn.edu
- Daniel G GoldsteinSenior Principal Research Manager, Microsoft ResearchVerified email at dangoldstein.com
- Torsten TomczakProfessor of Marketing, University of St. GallenVerified email at unisg.ch
- Sanjog MisraUniversity of Chicago Booth School of BusinessVerified email at chicagobooth.edu