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Maria Teresa Borges Tiago
Maria Teresa Borges Tiago
University of the Azores, School of Business and Economics
Verified email at uac.pt
Title
Cited by
Cited by
Year
Digital marketing and social media: Why bother?
MTPMB Tiago, JMC Veríssimo
Business horizons 57 (6), 703-708, 2014
14942014
User-generated content: tourists’ profiles on Tripadvisor
F AmArAl, T TiAgo, F TiAgo
International Journal of Strategic Innovative Marketing 1 (3), 137-145, 2014
1812014
Digital sustainability communication in tourism
F Tiago, A Gil, S Stemberger, T Borges-Tiago
Journal of Innovation & Knowledge 6 (1), 27-34, 2021
1382021
Exploring users' motivations to participate in viral communication on social media
MT Borges-Tiago, F Tiago, C Cosme
Journal of business research 101, 574-582, 2019
1222019
Baby boomers turning grey: European profiles
MTPMB Tiago, JP de Almeida Couto, FGB Tiago, SMCD Faria
Tourism Management 54, 13-22, 2016
1202016
Online users' attitudes toward fake news: Implications for brand management
T Borges‐Tiago, F Tiago, O Silva, JM Guaita Martínez, D Botella‐Carrubi
Psychology & Marketing, 2020
972020
Differences between TripAdvisor and Booking. com in branding co-creation
MT Borges-Tiago, C Arruda, F Tiago, P Rita
Journal of Business Research 123, 380-388, 2021
822021
Mega or macro social media influencers: Who endorses brands better?
MT Borges-Tiago, J Santiago, F Tiago
Journal of Business Research 157, 113606, 2023
742023
Revisiting the impact of integrated Internet marketing on firmsÂ’ online performance: European evidences
T Tiago, F Tiago
ENTERprise Information Systems / HCIST 2012 - International Conference on …, 2012
732012
The good, the bad and the ugly: Food quality in UGC
T Tiago, F Amaral, F Tiago
Procedia-Social and Behavioral Sciences 175, 162-169, 2015
722015
It’s hard to be green: Reverse green value chain
J Couto, T Tiago, A Gil, F Tiago, S Faria
Environmental research 149, 302-313, 2016
582016
Who is the better player? Off-field battle on Facebook and Twitter
T Tiago, F Tiago, SD Faria, JP Couto
Business Horizons 59 (2), 175-183, 2016
572016
Understanding online communities on social networks via the notion of imagined communities: the case of Tripdvisor
A Kavoura, MTT Borges
International Journal of Web Based Communities 12 (3), 238-261, 2016
572016
Impact of the rating system on sentiment and tone of voice: A Booking. com and TripAdvisor comparison study
P Rita, R Ramos, MT Borges-Tiago, D Rodrigues
International Journal of Hospitality Management 104, 103245, 2022
542022
Knowledge management: An overview of European reality
MT Borges Tiago, J Pedro Almeida Couto, F Gomes Tiago, ...
Management Research News 30 (2), 100-114, 2007
522007
Cruise tourism: social media content and network structures
F Tiago, J Couto, S Faria, T Borges-Tiago
Tourism Review 73 (4), 433-447, 2018
462018
Tourism destination brand dimensions: an exploratory approach
JMC Veríssimo, MTB Tiago, FG Tiago, JS Jardim
Tourism & Management Studies 13 (4), 1-8, 2017
452017
Propensity for entrepreneurship among university students
JP Almeida-Couto, MT Borges-Tiago
The Business Review 12 (1), 308-316, 2009
432009
Is firm-generated content a lost cause?
J Santiago, MT Borges-Tiago, F Tiago
Journal of Business Research 139, 945-953, 2022
422022
Fostering innovation by promoting entrepreneurship: From education to intention
T Tiago, S Faria, JP Couto, F Tiago
Procedia-Social and Behavioral Sciences 175, 154-161, 2015
422015
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